SEO and Responsive Design
GotlerTech designs responsive web sites that are fast, optimized through SEO to rank high in search engine results, written in a clean focused style, and look great on all devices.
What is SEO?
SEO stands for “Search Engine Optimization”. It’s a broad topic that encompasses many best practices (from website code and behavior to writing style) that help search engines like Google understand what the pages of your website are about so they can show up in the right search results.
Why Should I Care About SEO?
SEO is incredibly important. At the very least, if you don’t get your SEO right, you won’t rank as highly on search results, making it less likely prospects will find you. Even worse, failure to follow good SEO practices could get your site penalized or even delisted from search results completely!
Do I Need to Hire an SEO Expert?
There are some great tools (like the WordPress Yoast plugin) that can help you improve the SEO on your website yourself. But it may still pay to hire someone with the training and experience to do SEO right. With as much online competition as there is today, it’s not easy to make your website visible to the right prospects.
What is Responsive Design?
Responsive design is the technology Google prefers you use to make your site look great on all devices. If your site isn’t using it, prospects might see your competitors first in search results, go to their sites and have a better experience there.
There are many ways to make your site responsive. GotlerTech prefers the popular Bootstrap framework. It’s free and easy to use, it looks great (there are tons of free and inexpensive themes), and it loads quickly from a CDN. This site uses a combination of Bootstrap and WordPress.
Request a SEO Audit Today!
An SEO Audit is an analysis of a number of factors that can affect your website’s organic ranking. An audit can be anywhere from simple to complex and usually provides some guidance as to what changes can be made to a website to improve that ranking. Many web developers and SEO specialists provide SEO audits as a service.
Request an SEO audit from gotlerTech. It can uncover hidden issues with your website’s performance and show you steps you can take to help improve it.